1st In Video - Music World, Inc.

 African Americans and Hispanics still lag the general population, while Asian Americans are more heavily represented.

Percentage of Shoppers vs 2002:

• 40.6% of African Americans (up from 25.1%)
• 41.8% of Hispanics (up from 27.7%)
• 70% of Asian Americans (up from 55.8%)
• 55% of Adults Overall (up from 44%)

Read More: More Minorities Shopping Online - eMarketer

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