Archive for the ‘Internet Statistics’ Category

E-retail will influence 53% of purchases by 2014

Tuesday, March 9th, 2010

42% of retail sales were accounted for or influenced by the web in 2009.  70% of U.S. customers have researched products online and then bought offline.

Read full story from Internet Retailer: E-retail will influence 53% of purchases by 2014, Forrester says

Web’s share of retail sales increased 11% in the fourth quarter

Tuesday, February 23rd, 2010

 In Q4 2009, e-commerce sales were 7.1% of retail sales, an 11% increase over Q4 2008.  Total 2009 e-commerce sales were $139.4 billion, up 2% over 2008.  This was much better than total retail sales which fell 7% in 2009.

Read full story from Internet Retailer: Web’s share of retail sales increased 11% in the fourth quarter

173 Million Internet U.S. Users

Monday, March 24th, 2008
  • As of January 2008, the US accounted for 21% (173 million) of the 824 million Internet users worldwide, according to comScore. This figure does not include users accessing the Internet from public computers or mobile phones.
  • Google is the dominant search brand in most countries
  • The number of worldwide visitors to social networking sites has grown 34 percent in the past year to 530 million, representing approximately 2 out of every 3 Internet users. MySpace and Facebook are in a tight battle for the global leadership position, each attracting more than 100 million visitors per month.
  • Online video has become the dominant online entertainment format, led by the global popularity of YouTube with more than 250 million visitors in January.
  • The Internet has become an important source of news for most Web users.

Read More: comScore “Digital World: State Of The Internet” Report Highlights Growth in Emerging Internet Markets

2007 E-commerce sales rise 19% last year in U.S.

Tuesday, March 11th, 2008

E-commerce sales in 2007 grew 19% to $136.4 billion, up from $114.62 billion in 2006 according to the U.S. Department of Commerce.  U.S. Retail sales only grew 4%.

Source: Internet Retailer Magazine - March 2008

More Minorities Shopping Online

Tuesday, March 11th, 2008

 African Americans and Hispanics still lag the general population, while Asian Americans are more heavily represented.

Percentage of Shoppers vs 2002:

  • 40.6% of African Americans (up from 25.1%)
  • 41.8% of Hispanics (up from 27.7%)
  • 70% of Asian Americans (up from 55.8%)
  • 55% of Adults Overall (up from 44%)

Read More: More Minorities Shopping Online - eMarketer

US Internet Users Demographics

Thursday, February 28th, 2008
  • Almost 2/3’s of the US population is online
  • The aveage US Interet User spent 15.3 hours per week online in 2007
  • “The US Internet population differs from the general population in age, race/ethnicity, income and education levels.”

Source/Read More: Now US Is Online, And How! - eMarketer

Web Users Up, Demographics Broader

Sunday, November 11th, 2007
  • 80% of US adults use the Internet
  • Average time  spent online per person was 11 hours per week
  • 70% of US adults have internet access at home
  • Higher education and income levels still go hand-in-hand with Internet usage

Read More: eMarketer: Web Users Up, Demographics Broader

89% Of Moms Use The Internet At Least Twice/Day

Friday, August 31st, 2007

A recent DoubleClick study, “Searcher Moms – A Search
Behavior and Usage Study,” in partnership with Microsoft and ROI Research found that a high percentage of mothers use the Internet for planning online and offline purchases, vacations and more.

  • 89% use the Internet at least twice/day
  • 90% have been online 7+ years
  • 70% use search engines before buying online
  • 57% use search engines before buying offline
  • Reasons for using search engines:
    • To compare prices: 72%
    • To find retail locations: 71%
    • To gather product information: 71%

Source: DoubleClick Performics unveils data resulting from a search usage study targeting the “moms” segment and completed in cooperation with Microsoft and ROI Research, “Searcher Moms — A Search Behavior and Usage Study. - 91K PDF

Retail E-Commerce Sales Strong in Q2

Friday, August 31st, 2007

US retail e-commerce sales for the second quarter of 2007 was estimated at $31.8 billion, according to the Census Bureau of the Department of Commerce. That is up 20.7% from the second quarter of 2006. E-commerce sales in the second quarter of 2007 accounted for 3.1% of all retail sales.

Source: Retail E-Commerce Sales Strong in Q2 - eMarketer

Americans Spend More Online for Clothing than for Computers

Friday, August 31st, 2007

2006 was the first year that Americans spent more online for clothing than they did for computers. This year, 10 percent of clothing sales are expected to occur via the Internet.

Source: Online shopping can become addictive- NewsOK